We believe its important to know, what is made by humans and what is made by generative AI.
Retaining trust in digital media with AddTrust
Why AddTrust
In a world increasingly shaped by generative AI and photorealistic media, new opportunities and challenges are emerging at a rapid pace. At AddTrust, we are dedicated to solving one of the most critical issues of our time: bringing trust and transparency to digital media assets.
By prioritizing safe, compliant, and transparent AI practices, we empower marketers to leverage generative AI responsibly, ensuring authenticity and building confidence in every digital interaction.
Content Credentials as a new Standard for Trust in Digital Media
Content Credentials act as a digital "ID card" for media, embedding information like the creator, editing history, and authenticity details directly into the content itself.
This transparency helps audiences verify the origin and alterations of digital media, which is essential in building trust and transparency.
Guiding Values That Shape our Work
Passion for the Cause
We are deeply committed to the mission of content authentication, striving to make the digital world a more trustworthy place for everyone.
Results-Driven
Our focus is on delivering impactful solutions that make a tangible difference, going beyond ideas to create measurable outcomes for our clients.
Fully-Remote Culture
Embracing a fully remote culture, we bring together top talent from around the world, creating flexibility, diversity, and collaboration without boundaries
Who we are
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Philip Mohr
CEO and Founder
Philip is a seasoned entrepreneur with over a decade of building successful companies.
Derin Barutçu
Creative Lead
Derin is a visual communication major, who created captivating works with AI and is a talented branding designer.
Soojin Hwang
B2B Marketing Manager
Soojin is a specialist in market entry strategy, market research, marketing strategy & improvement.